was given the opportunity to host the Bêhance Portfolio Reviews in Hô Chi Minh City, Vietnam for 2014.
Trying to capture the unique and inspiring spirit of modern day's Sài Gòn and staying true to Bêhance's clear identity, the visuals combined the wild mix of chaos and order that the city is known for.
Centerpoint was the prominent accent in the city's name, becoming a character in it's own.
Sadly, after merging two Portfolio Reviews in the same city, in the end the second event's visual concept was used.
This project was part of my second design journey while staying with RICE CREATIVE
in Hô Chi Minh City, Vietnam.